Penelope Textiles

Client
Penelope Textiles

Role
Custom Web Design
Development

Deliverables

Full Shopify Setup
Product Organisation

Web Design & Build

15.05.2024

Client
Penelope Textiles

Role
Custom Web Design
Development

Deliverables

Full Shopify Setup
Product Organisation

Penelope Textiles

10 May 2024

The Brief

Penelope Textiles was well-established on Etsy, before making the move to Shopify. What Penelope needed was a team to migrate stock, design a premium website, and train in all things Shopify. 

This elegant online platform offers a seamless shopping experience, showcasing their exquisite range of high-quality fabrics and textile products. With a commitment to craftsmanship and customer satisfaction, Penelope Textiles invites you to explore their meticulously curated collections, designed to inspire and enhance your creative projects. Welcome to a new era of online textile shopping with Penelope Textiles, where tradition meets modernity.

Approach

  1. Understanding the Brand: We began by immersing ourselves in Penelope Textiles’ vision, studying their products, story, and target audience to ensure our design resonated deeply with their customers.
  2. Product Organisation: We meticulously assisted in organising their stock.
  3. Visual Aesthetics: Inspired by the elegance of their textiles, we selected a sophisticated colour palette and incorporated refined design elements to reflect the brand’s premium quality.
  4. UX Design: We prioritised ease of navigation and a user-friendly interface to ensure customers could effortlessly explore the product range. Intuitive menus, clear calls-to-action, and a responsive design were key components in enhancing the overall shopping experience.
  5. Development: Finally, we brought the custom design to life, developing a unique Shopify theme that is both functional and visually appealing.

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